Pachacuti

What we did

Worked internally within the business as Brand Management. Delivering initial research, brand strategy and visual identity to website design.
We designed a new website to improve user experience and elevate the brand worldwide. Art direction, styling and organisation of seasonal photoshoots in Ibiza, Mexico and The Peak District. Curated highly successful trade-shows, fairs and festivals. Surpassing all previous years' sales figures. Designed sell-out collections and developed new lines to diversify the brand into a lifestyle. Worked closely with manufacturers, visiting factories in Mexico to ensure fair trade-certified working environments and conditions for staff well-being, health and safety. Created social media content and campaigns and managed accounts. Created brand Look-books, zines and edits. Celebrity endorsed and collaborated the product with the likes of David Attenborough.
Design guide
Design sprints
Logo design
Research and workshops
UI design
UX design
Social Media
Consumer Profiling
Creative Direction
Brand Strategy
Photography
Trend Forecasting

Images from the project

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The clients say

Pachacuti is a British brand selling hats. As pioneer of fair trade, Pachacuti is deeply rooted in sustainability and transparency. Founded by the fashion activist Carry Somers from the world-famous Fashion Revolution. They hold themselves accountable in business. Setting an honourable standard for all people and the planet.

In House Work

Brand Manager

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