Ashbourne Town Team approached us with the aim of establishing Ashbourne as a thriving place to live, work & visit. The town had no core brand identity and a weak digital presence, presenting us with an opportunity to help many local businesses. The town used "the gateway to the Peak District" as its slogan suggesting it's a place you pass through without stopping. It was selling an outdated USP, presenting itself as a market town. They also had no consistent identity or branding, sending mixed messaging to locals, tourists and investors.
Ashbourne Town Council